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App & Features

Podcast No. 24: Introducing WHOOP Strap 3.0 ft. WHOOP Live

May 22, 2019

Today we’re proud to announce the launch of the new WHOOP Strap 3.0 featuring WHOOP Live.

By Will Ahmed

Listen, review, subscribe.

We flipped the script with this episode, WHOOP Director of Military Sales Robert Moeller hosts and asks me everything you want to know about the new WHOOP Strap 3.0.

We discuss what’s new with the Strap itself, including longer battery life and our first engineered band, as well as a variety of exciting new WHOOP Live features now available in the app, from the Strain Coach to WHOOP Snap+.

We also talk about how to get your hands on a WHOOP Strap 3.0, whether you’re just signing up, or a current member looking to upgrade.

Everyone here at WHOOP has been working tirelessly to get the 3.0 on the market, and I can’t wait to see what our community does with it.

Show Notes:

2:12 – Overview of what’s new with the WHOOP Strap 3.0.

3:47 – 5-Day Battery Life. “Really it’s a breakthrough in algorithms,” Will says. “I think it puts our hardware well ahead of everything else on the market.”

5:05 – ProKnit Band. “It’s like I’m wearing a cloud,” Robert states. “I would call this our renaissance band.” Will adds “We wanted the out-of-the-box band to be world class, and to be something that would really adapt to anyone’s lifestyle well.”

8:01 – Bluetooth Low Energy Compatible. This improves connectivity to your phone, and allows for the new Heart Rate Broadcast feature.

8:47 – Form Factor hasn’t changed with the Strap 3.0, and bands from the 2.0 will still fit.

9:21 – Strain Coach. “At any point, based on your recovery and based on the strain you’ve already accumulated, it’s going to tell you how much more strain you should put on your body to be optimal,” Will says. “This is really a feature that I think everyone can benefit from.”

14:20 – WHOOP Snap+ lets you stream WHOOP data onto video. “It’s a feature that can be really playful and really silly, but also used for hardcore coaching. I’m excited to see how the WHOOP population uses it.”

17:48 – Heart Rate Broadcast. “It’s now going to allow you to connect your WHOOP Strap 3.0 to other devices, other software.”

19:12 – WHOOP Live Features are enabled by the technology that’s in the WHOOP Strap 3.0, and therefore are not available with the Strap 2.0. “We will continue to support the WHOOP Strap 2.0 and upgrade features for it.” For the moment, ProKnit bands are only available with the 3.0 as well.

20:24 – Does it Cost More? When you join WHOOP you get a Strap 3.0 for free. “We haven’t changed anything about membership pricing,” Will says. “Now when you join you get upgraded hardware.”

20:57 – Current Member Upgrades? You can do it through the app (make sure you have the latest update installed), at no charge if you’re out of contract and re-commit to another six months.

21:34 – When Will it Ship? “We’re fulfilling orders based on demand. Initial quantities are limited.”

21:55 – Learn More on the main page and at

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Will Ahmed

Will Ahmed is the Founder and CEO of WHOOP, which has developed next generation wearable technology for optimizing human performance and health. WHOOP members include professional athletes, Fortune 500 CEOs, fitness enthusiasts, military personnel, frontline workers and a broad range of people looking to improve their performance. WHOOP has raised more than $400 million from top investors and is valued at $3.6 billion, making it the most valuable standalone wearables company in the world. Ahmed has recruited an active advisory board that consists of some of the world’s most notable cardiologists, technologists, marketers, and designers. Ahmed was recently named to the 2021 Sports Business Journal 40 under 40 list as well as 2020 Fortune 40 Under 40 Healthcare list and previously named to Forbes 30 Under 30 and Boston Business Journal’s 40 Under 40. Ahmed founded WHOOP as a student at Harvard, where he captained the Men’s Varsity Squash Team and graduated with an A.B. in government.