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Get started for as low as $0/month and get the all-new WHOOP 4.0 for free, plus instant access to the latest app updates, coaching features, community, and more.

What’s Included


The latest hardware, along with our most durable and comfortable SuperKnit band — both free with a membership.


Unlimited access to data, coaching, regular product launches and updates — all delivered right to your device.

Progress Assessments

A global network of members with similar goals, activities, or lifestyles to help you stay motivated and inspired.


Get the WHOOP Strap 4.0 free when you join. Membership includes access to the WHOOP app which gives personalized recovery, strain, and sleep insights in addition to built-in coaching features and reports. Choose from monthly or annual plans.

Become a WHOOP Pro Member

Become a WHOOP Pro member and unlock more ways to wear your WHOOP. The first membership of its kind, WHOOP Pro members get the latest WHOOP gear first — and for free — all for only $12/mo. As a member you get:

Complimentary Items

Select one item every 3 months and get it free — from WHOOP Body to new bands.


Free shipping and 20% off are yours to enjoy every day on every item in the WHOOP store.


Sought-after color drops, new releases, and member-exclusive designs are yours first.


The WHOOP app is constantly evolving, just like you. With a monthly membership you get the latest analytics and newest features delivered straight to your mobile app, so can take advantage of the smartest technology available.

How long is my initial subscription?

There are three subscription options you can choose from monthly, annual, and 24-month. The monthly plan allows you to pay $30/month with a 12-month minimum commitment. The annual plan allows you to pre-pay 12 months of subscription for $239, an effective rate of $19.90/month. The 24-month subscription allows you to pre-pay two years of WHOOP for $399, our best effective rate of $16.70/month. If you are on the monthly subscription plan, you will remain on the $30/month rate after your initial 12-month commitment is over. If you prepaid for the annual or 24-month subscriptions, when your initial subscription is over, your membership will renew at the annual subscription of $239/year, an effective rate of $19.9/month.

What is included in my monthly membership cost?

You get the WHOOP 4.0 for free and your monthly membership cost gives you access to the WHOOP App. The monthly payment goes towards the personalized data insights WHOOP provides in addition to weekly, monthly, and annual performance reports. And we continually add new features and functionality into the app to enhance your experience without the need of buying new hardware.

Can I buy my WHOOP strap outright?

You can’t buy a WHOOP Strap outright because it comes free with a subscription.

Can I lower my monthly payment cost?

The longer you commit to WHOOP, the lower your monthly cost. Once you are a member, you can always switch to an annual membership to lock in savings. Additionally, our referral program gives you a free month for each person you refer.

Can I get credit for referring someone to WHOOP?

Yes you can. We have a referral program available within our app. For every person you refer you can earn a free month of membership on WHOOP.

How does give WHOOP as a gift work?

When you buy a 12 or 24-month membership for a friend, you’ll pay for the entire period upfront. After that period ends, the giftee will be responsible for payment. As part of the promo, you’ll also get a free month of membership added to the last day of your current membership term.